Here’s some things I helped make.
Working on hundreds of projects over the years across a variety of mediums, it’s hard to select a few to show here. Here are the ones that I’ve enjoyed the most to give you an idea of what I like to do.
Like every great project, these we’re all a team effort and I’m proud to play a part to pull all the various threads together to let the amazing creative people I’ve worked with do their thing.
NBL - Jack Jumpers Brand Launch
Anytime I can combine passions with work I get even more excited than usual. As a sports fan I’ve had the privilege and enjoyment of working with organisations I love such as the AFL, NBA2K, Evolve Skateboards, Nascar and more.
Being a part of the NBL’s expansion into Tassie with the launch of the Tasmania Jack Jumpers was a bit of a thrill. We had to tell a story with a limited time and budget that launched this brand into a hyper-competitive market, and creatively what we were able to achieve overdelivered on everyones expectations.
Am I saying our video is the reason why the Jack Jumpers made it to the finals in their first season? Maybe. But pulling together a team to create this film in the less than 4 weeks we had between the team name being selected and being made public was just as an impressive feat.
Production Company: Jumbla
Client: South South West | NBL
Technique: Animation, Illustration, 2D, 3D
My Role: Executive Producer & Head of Production
Vend - This is Vend….
I’ve worked on hundreds of similar projects to this one, so when I’m working with a Creative Director and team thats wants to take a tried and tested formula and shake it up a bit, as a producer there’s nothing more refreshing and exciting.
What could’ve have been just another flat vector style explainer, instead through a combination of various techniques including illustration, animation, 3D modelling and Photoreal textures is much more and gave Vend a point of difference to cut through a crowded marketplace.
Production Company: Jumbla
Client: Vend
Technique: Animation, Illustration, 2D, 3D, UI, Photoreal renders
My Role: Executive Producer & Head of Production
Xero
When working with Xero’s internal team “The Hub” on this project I had some hesitation, after all, I hadn’t worked with anyone from that team before so I didn’t know what I was walking into. Quickly I was blown away by the talent of this group.
Centered around helping people with a business idea learning the basics of running a business, this campaign produced 18 pieces of long-form content along with 20+ social content and counting.
The entire project was created within “The Hub” from initial concept right through to media planning and delivery.
As the Lead Producer overseeing a project with a wide lense was a great experience even with all the many moving parts.
Production Company: The Hub
Client: Xero
Technique: Live Action, Animation, Illustration
My Role: Lead Producer
Lumeo - What is Lumeo?
An oldie but a goodie! This project represents dozens, probably hundreds of projects I’ve produced over the years. Simple but beautiful animation and illustrations that can work for a simple brief and potentially a limited budget are always tricky to pull off, but with the right team and the right producer (I’m talking about me here) it’s possible!
I always enjoy the challenge of working with a client that needs a little help telling their story and getting involved in the creative side of things, weather thats writing a script, finding style references or contributing to the boards. This is certainly one of those types of projects.
Production Company: Jumbla
Client: Lumeo
Technique: Animation & Illustration
My Role: Creative Producer & Copywritter
SKII - Pitera
Whilst I can’t take much credit for this project, I can say that this project tested all of my head-of-productioning skills. Working with a Singapore based agency, with a client in China, Produced out of Melbourne, Sydney, Singapore and Paris with 7 different directors based out of the US & Europe it was certainly a logistical (and cultural) challenge.
The outcome was these 7 very different stylistic pieces that all link together to tell one story beautifully.
Production Company: Unlisted | Passion Pictures
Client: SKII
Technique: Animation, Illustration, CGI, Stop Motion
My Role: Head of Production